ImpactfulBest-selling flavours in craft in bold pack design
InclusiveInspiring beer drinkers to think and talk about equality
AffordablePositioned as import quality at affordable price
Broad portfolio
Broad portfolio
Craft Nation Imperial IPA
| Style | India Pale Ale |
|---|---|
| Alcohol | 7.8% |
| Appearance | Cloudy amber-coloured beer with a tight firm foam head |
| Aroma & taste | Hoppy, spicy, fruity and floral with hints of caramel |
| Bitterness | High |
| Mouthfeel | Refreshing, dry body with a strong hoppy aftertaste |
| Packaging | Can 330 ml |
Craft Nation Session IPA
| Style | India Pale Ale |
|---|---|
| Alcohol | 4.9% |
| Appearance | Clear golden beer with a tight firm foam head |
| Aroma & taste | Delicate, fruity and hoppy, with spicy undertones and a toasted malt base |
| Bitterness | Medium |
| Mouthfeel | Sessionable, light and smooth |
| Packaging | Can 330 ml |
Inclusive Beers
We are not only passionate about brewing mind-blowing craft beers
We also believe everyone is equal, regardless of race, gender, beliefs, sexuality, age, looks and income
We want to inspire people to think and talk about equality
Together making a better world, one beer at a time
Consumer appeal
Market success
Craft Nation is very successful as challenger brand in Denmark. At Coop’s discount chain, a price index of <80 versus competitors opens up the craft segment for more consumers while delivering interesting margin for the retailer. For 2024, a volume growth of over 50% is expected.
Full case study
Importer Ecuador
Distributor Netherlands
Importer Chile
Augmented reality
Scan the QR code on a Craft Nation can and you’ll get some ‘beer for thought’ from our AR talking mouth. Pop the mouth on your own face in selfie mode and share 20 conversation starting speech bubbles with friends!